What makes us different?
SMB Focus
We specialize in small and medium-sized businesses, no technical expertise required. Our approach is friendly, clear, and supportive.
Personalized Service
Every project is led by Russell Hornbeck, who brings over a decade of hands-on experience and 10 certifications. You always work directly with an expert who understands your business.
Platform Neutral
We support Salesforce, HubSpot, and Zoho, recommending the best fit for your business goals.
Clear & Jargon-Free
Our processes and advice are straightforward and easy to follow, no matter your background.
Benefits of working with us
Maximize Your CRM Investment
See measurable results and improved efficiency, not just software setup.
Long-Term
Partnership
We offer ongoing support, not just one-time projects.
Transparent
Pricing
Packages start at $2,500, with a free initial consultation and no hidden fees.
Training & Empowerment
Training and documentation ensure your team is confident and self-sufficient.
A clear choice
Choosing YourCRM.guru means partnering with a team that’s dedicated to your business success, delivering results, clarity, and confidence throughout your CRM journey.
Overview of our services
CRM Strategy & Consulting
We start by understanding your business, your team, and your goals. Our experts map out your sales, marketing, and service processes, identify bottlenecks, and design a CRM solution that fits your unique way of working—not the other way around.
Implementation & Setup
Whether you choose Salesforce, HubSpot, or Zoho, we configure your CRM to support your business processes from day one. Our team handles data migration, integrations, and customizations, ensuring your CRM works seamlessly with your existing tools and workflows.
Process & Workflow Optimization
We help you automate repetitive tasks and streamline your deal cycles, allowing you to focus on your customer relationships and closing deals. From lead management to follow-up reminders and reporting, we set up smart automation that saves time and reduces errors.
Integration & Tooling Services
Modern businesses rely on a range of tools—email, marketing, accounting, support, e-commerce, and more. At YourCRM.guru, we make sure your CRM isn’t an island. We specialize in integrating Salesforce, HubSpot, and Zoho CRM with the business apps you already use, so your team always has the right information at the right time.
Training & Ongoing Support
Our job isn’t done until your team is confident and productive. We provide hands-on training, clear documentation, and ongoing support, so everyone—from leadership to frontline staff—gets the most out of your CRM investment. Think of us as your long-term partner, not just a one-time vendor.
Performance Monitoring
Once your data is in place, we build custom reports and dashboards that give you clear, actionable insights into your sales, marketing, and customer activity. We offer ongoing advisory services, system health checks, and enhancements to ensure your CRM continues to deliver value as you grow.
How we work
Discovery
We learn about your business, goals, and challenges.
Design
Together, we design a CRM system tailored to your workflows.
Implement
We handle setup, data migration, and customizations.
Training
Your team receives practical, role-based training.
Support
We provide regular check-ins, troubleshooting, and recommendations.
Results from real clients
“Working with Russell was a game-changer. He took the time to understand our unique sales process and customized our CRM and marketing system to fit our needs perfectly. Every time I had a question, Russell was quick to respond and always had a solution. We have seen a nearly 40% increase in closed deals within the first quarter. Highly recommend his services!”
Marketing Director Sarah M.
Why not go it alone?
Implementing a CRM system without expert guidance can seem tempting, but the risks and hidden costs often outweigh any perceived savings. Here’s why partnering with YourCRM.guru is the smarter choice for your business:
Avoid costly mistakes
DIY CRM projects often lead to wasted time, low adoption, and technical errors.
No guesswork
We bring proven expertise and a track record of results.
Stay focused
Let your team focus on what they do best while we handle the CRM details.
Who is YourCRM.guru?
Meet Russell Hornbeck
Russell is passionate about helping businesses thrive by bridging the gap between sales, marketing, and technology. As a dedicated RevOps architect, he brings over ten years of hands-on experience in Revenue Operations, making him a trusted advisor for small and mid-sized companies looking to modernize customer management and business processes.
With a diverse background in both technical implementation and business strategy, Russell holds more than ten industry certifications. He has successfully led organizations through CRM rollouts, process improvements, and digital transformation, always tailoring solutions to fit each client’s unique needs.
Russell’s approach is straightforward and supportive. He believes that advanced technology should be easy to understand and genuinely useful for real-world business challenges. When you partner with YourCRM.guru, you benefit from Russell’s personal investment in your success. He is committed to delivering honest guidance, practical solutions, and a focus on helping you achieve meaningful results.
Book Your Free Consultation
Ready to take your business to the next level? Book your free consultation today and discover how tailored CRM and RevOps solutions can drive real results for your organization. Your session will be with Russell, an experienced RevOps Architect who specializes in helping businesses streamline their processes and maximize growth.
Take the first step towards operational excellence. Schedule your complimentary meeting now and unlock the potential of your CRM strategy.
